Our Philosophy

Barefoot Ted, Jules, and Bookis

BFT, Bookis, and Jules crossing the finish line of the Paatuwaqatsi 50k.

We believe that when we become more connected and in tune with our own bodies, as well as with each other, we can often regain a fundamental source of happiness, joy, and good health. We believe that our bodies are not broken by design and when we trust them, our instincts, and our desires, we often find a more genuine expression of who we are.

We are interested in the designs of traditional sandals from all over the world, sandals made out of natural, sustainable materials that are easy to make by hand with simple tools. We believe that the minimalist footwear traditions are part of our shared heritage and that we should preserve them and encourage others to do the same.

Our sandal collection represents the best fruits of our experiences and experiments with old-school footwear and gleanings from insights that we have gathered from both our ancestors and our customers. Through small-scale, sustainable production, we give a growing audience a chance to try what we consider to be fine minimalist running sandals that happen to be great everyday footwear too.

We believe in building a business where the workers (us) enjoy going to work and are passionate about what they are doing. We believe that building community, encouraging health, wellness, fun, and adventure is more important than a standard business model.

The Monkeys

The Monkeys

Jules, Bookis, and BFT moments after the 2010 Leadville Trail 100 mile race.

The Luna Sandal Company is Barefoot Ted, Jules Smuin, Bookis Smuin. Luna Sandals was founded by Barefoot Ted as an extension of his years of experimenting with and making huarache sandals. BFT is the founder, spokesmonkey, innovator, and troublemaker. Jules is the huarache cobbler, chief of operations, and dreamer. Bookis is the web/tech guru and running fool. And Dan is here to help us make the executive desicions and to keep us in line. We are happy monkeys. Thanks for your support!

For more info check out our Facebook Page.